Aire Serv's After-Hours Booking Revolution

70% Booking Increase

8.60%Increase in booked calls
90%After-hours booking rate
41%Subscription signups

Overview

Aire Serv is a nationally recognized HVAC franchise serving homeowners across the country. With a large volume of after-hours calls flowing through a traditional live answering service, the franchise was losing bookings to slow response times and inconsistent call quality. Leadership saw an opportunity to modernize their after-hours operations and turn a persistent weak point into a competitive advantage.

Before Avoca: Live Answering Falling Short

  • Live answering service was booking only a fraction of after-hours calls
  • Just 58 after-hours bookings during the baseline period, leaving significant revenue on the table
  • Inconsistent call handling quality led to poor customer experiences
  • Subscription and maintenance plan signups were stagnant due to lack of proactive selling on calls

After Avoca: AI-Powered After-Hours Dominance

  • Replaced the live answering service entirely with Avoca AI
  • AI handles every after-hours call with consistent, professional conversations that follow Aire Serv's brand standards
  • Booking logic is tuned to maximize conversion on every interaction
  • AI proactively offers subscription and maintenance plans during relevant calls

Results

The switch from live answering to Avoca AI produced a step-change improvement across every metric Aire Serv tracks.

  • 8.6% increase in overall booked calls, lifting the entire call operation
  • After-hours bookings jumped from 58 to 208, a 90% booking rate on after-hours calls
  • 41% of eligible callers signed up for subscription plans, creating predictable recurring revenue
  • Eliminated the cost and variability of the third-party live answering service
  • Customer experience became consistent and reliable regardless of when they called

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